AGES: 12+
A short-scale electric guitar with a built-in amp and speaker, bundled with an app that teaches you music through AR, and free lessons!
LEARN ON A LOOG. PLAY ANY GUITAR.
Loog guitars use the first three strings of a guitar: same strings, same tuning. This is why finger placement and everything you learn on a Loog can be applied on a 6-string guitar too. It's a seamless transition that allows kids to learn on a Loog and then play any guitar.


MORE THAN JUST A GUITAR
All Loog guitars come bundled with flashcards and an app that have everything you need to learn how to play guitar. We also host FREE live lessons via Zoom; these are thirty-minute sessions covering guitar basics, meant as a starting guide for kids who just got a Loog.
REAL WOOD, REAL GUITAR.
Loog guitars are small, fun and cute, but they are not a toy: they are real instruments, made out of real wood, that project a sweet, beautiful sound that's just unbelievable for a guitar of this size and price.

“This is the best beginner guitar I have seen. The cards and app make teaching my kids easy and fun! Within a day my 5 y/o was strumming and playing different chords.” — Christian Laguio

HELLO ROCKST-AR
The free Loog Guitar app allows you to learn guitar through Augmented Reality: Just hold your Loog in front of the selfie camera and the app will show you where to place your fingers to form chords and play songs. It's like having a magic mirror and your reflected image is already a rockstar! The app also has video lessons, a tuner, and a digital songbook so you can learn by playing real songs (Beatles, Stones, Taylor Swift and more).
ONE-ON-ONE VIDEO LESSONS
Lessons with a music teacher is an integral part of the experience of learning to play an instrument. We partnered with lessonface.com, the leading platform of live online music lessons, to bring you live one-on-one lessons with some of the best guitar teachers out there.